ERA ETP
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PARTNERSHIP PROGRAM

Launch your own electronic trading platform under the ERA ETP brand

A ready technology stack, legal packaging and team training. Launch your own auction and consignment segment in any niche and on any language market — with no dev team and no years of R&D. Global concept, vertical segments.

Apply now Request the commercial offer
SAAS SUBSCRIPTION

Your own site on a ready platform — by subscription

A low entry cost and the very same polished functionality you already use on ERA ETP. No dev team, no design work — your site runs on our ready engine on a free subdomain.

Launching soon. Leave a request — we'll notify you first and grant early access.
Soon
Lite
Business-card site
890 ₽/mo
Basic company info, contacts and a request/feedback form — on a free subdomain name.24eraetp.ru.
  • Business-card site: about, services, details
  • Contacts, map, Telegram/WhatsApp buttons
  • Request and feedback form
  • Free subdomain and basic SEO
  • RU/EN and PWA install
Request early access
Soon
Medium
+ Consignment sales
6 990 ₽/mo
Everything in Lite plus a consignment-sales page — a basic online store with built-in billing.
  • Everything in Lite
  • Consignment-sales page (online store)
  • Built-in billing: SBP to phone by default
  • Catalog: categories, products, prices, photos
  • Commission settings
Request early access
Soon
Pro
+ All auction formats
17 990 ₽/mo
Maximum functionality: consignment sales and all 6 auction formats. No access to the admin user-management module.
  • Everything in Medium
  • All 6 auction formats (incl. Scandinavian)
  • PDF auction protocols and reporting
  • Participant roles: Respected / Responsible / Organizer
  • No access to users_control.php (admin module)
Request early access

Subscription or franchise — the key difference

These are two different products. A subscription is a fast, low-cost entry onto a ready platform under the ERA ETP brand. A franchise is a global product-ecosystem: your own brand, your own domain, exclusivity and separate infrastructure.

SaaS subscription

  • Low entry cost: from 890 ₽/mo
  • The same functionality as on ERA ETP
  • Runs on a free subdomain
  • Under the ERA ETP brand, shared infrastructure
  • Launch in minutes, no development
  • Monthly payment, change tier anytime

Franchise

  • A product-ecosystem, not a single site
  • Your own brand and domain (white-label)
  • Exclusivity for a vertical or market
  • Dedicated instance and infrastructure
  • Legal package, team training, support
  • Lump-sum fee + royalties

Why not just a regular site builder (Tilda, etc.)? Any builder can make a business card. But auctions, consignment sales and 152-FZ-compliant billing out of the box — only we provide that.

FRANCHISE — A PRODUCT-ECOSYSTEM

Why it works

ERA ETP is a live B2B/B2C platform with six auction formats, SBP payments, FZ-152 compliance and a production-grade stack. You get all of it — plus the sales playbook and ongoing support from HQ.

6 auction formats

Classic, Scandinavian, closed, reverse Dutch, RFP and RFQ — all in one platform. Competitors typically have 1–2.

FZ-152 & digital signature

Policies, consents, cookie banner, consent log and a digital-signature-ready flow — ready for banks and government segments.

Monetization built in

Paid bids, commissions, subscriptions, lot packs. Scandinavian auctions generate 2–4× more revenue than classic.

Bilingual & PWA

RU/EN out of the box, PWA installable on iOS/Android without store publishing. Ready for cross-border deals (CIS, Kazakhstan, Iran).

Legal package

Offer, privacy policy, accession agreement, FZ-152 handbook. Save 100k+ RUB on lawyers from day one.

Payments & reporting

SBP-QR and bank invoice integration, Respected/Responsible/Organizer roles, multi-balance architecture.

Three packages to choose from

Packages are tied to segment depth and commitment, not geography. You pick a vertical (niche), lot type or language market — the platform runs globally from day one. Upgrade between packages at any time, with lump-sum credit transferred.

LITE
Niche vertical
from 350k RUB + 5% royalty on GMV
Operators of a single vertical: one lot category (cars, electronics, real estate, collectibles, agri-tech) or one language market.
  • Vertical subdomain (e.g. cars.eraetp.com)
  • Access to 4 auction formats: classic, RFQ, RFP, consignment
  • 5-day onboarding: moderation, lead acquisition, sales
  • Co-branding and shared audience of the global platform
Payback in 14–18 months.
STANDARD
Exclusive vertical
from 650k RUB + 4% royalty + 1% marketing fee
Industry aggregators, associations, SROs, logistics, heavy equipment, B2B distribution — anyone who needs an exclusive on a vertical.
  • All six auction formats, including Scandinavian
  • Exclusive rights to the vertical globally (no country ties)
  • Marketing support and a shared contact center
  • Your own brand segment: “ERA ETP — Heavy Machinery” and similar
Payback in 10–14 months.
PRO
White-label for banks / leasing / legal entities
from 950k RUB + 35–80k RUB/mo SaaS
Banks, financial groups, state corporations, large corporate procurement — anyone who needs their own brand and domain.
  • Without ERA ETP branding — your own domain, name and UI
  • Optional integration with the client CRM/ERP
  • 99.5% SLA uptime, 24/7 technical support
  • Custom development at an agreed rate
Payback in 8–12 months.

ENTERPRISE — bespoke

Turn-key delivery, exclusivity over an entire lot class or federal segment, optional equity in a JV. From 2M RUB + custom revenue share. Let's discuss in person.

What's in the package

We hand over

  • A deployed copy of the platform (Docker / cPanel / ready build)
  • Brand book, guidelines, landing page templates and social media assets
  • Legal templates: offer, privacy policy, accession agreement
  • 5–10 day training: moderation, lead acquisition, sales
  • Sales scripts, FAQ, support bot
  • Payment gateway accounts (at partner rates)
  • Monthly core updates

Stays with the HQ

  • Main domain and SEO authority — the eraetp brand
  • Payment processing (control and steady royalty stream)
  • Scandinavian auction and paid-bid algorithms
  • Centralized digital signature / government SSO integration
  • Third-party moderation of disputes
  • Marketplace effect: shared buyer base

Path to launch

1

Application and intro

Submit the form, we call back, show the platform, discuss region/industry and answer every question.

2

Legal paperwork

Sign a licensing agreement (before trademark registration) or a commercial concession. Pay the lump-sum fee.

3

Deployment & training

We deploy the instance for your region/domain. 5–10 days of team training: moderation, lot acquisition, sales.

4

Launch & marketing

We help with the first wave of listings, lead magnets and lots. First deals in 6–8 weeks.

5

Monthly support

Core updates, help with edge cases, shared buyer base, access to the closed franchisee Telegram channel.

Apply for the franchise

Tell us about the niche or market you plan to work in — we'll call back within one business day, walk you through the platform and send the financial model.

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Prefer a call or messenger? Reach out directly:

Telegram · WhatsApp · Call

We usually reply within one business day. For quick questions messenger is fastest — no forms, no waiting.